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Cutting costs and reducing environmental impact in the IT department, is it possible? 12 vasario 2025 12 vasario 2025 5 Minutes read Straipsnio autorius Brother Nordics Global Technology Solutions and Services Provider Brother Nordic A/S 12 vasario 2025 12 vasario 2025 5 Minutes read Focusing on sustainability and reducing environmental impact can help businesses save money and boost profitability. Here are three areas IT managers can achieve this dual benefit. There are a range of business benefits that come with acting sustainably. But firms can tend to focus on things like creating a better brand image with customers who are increasingly conscious of environmental issues, complying with regulation and recruitment. This means that sustainability is now often seen as a topic for marketing departments, moving away from its origin in corporate responsibility and leading to firms being light touch, only doing enough to make their brand align with what customers want to see. Alongside this, organisations may also worry about the potential costs involved with introducing new measures to help them reduce their environmental impact. And this is where insights and considerations from the IT department become invaluable. These concerns are entirely understandable but becoming more sustainable can actually help businesses save money and boost their profitability. In fact, sustainable practices can also have a direct and measurable impact on a business’ bottom line; an argument that’s far more likely to get the backing of the boardroom1. We recently conducted a survey of more than 1,200 IT managers across the UK, Germany, France, Spain and Italy, which found that saving money was the biggest driver of sustainable activity in their organisation – more important than reducing their environmental impact. And in many cases, it’s possible to achieve both; bringing in measures to reduce environmental impact can also result in lower operational costs too. Let’s look at three areas where IT managers can act to achieve the dual benefit of cutting costs and reducing environmental impact. Getting the most out of electronic appliances E-waste is a growing problem, with 62 million tons of electronic appliances discarded in 2022 – enough to fill more than 1.5 million lorries – and this is expected to reach 82 million tons by 2030, according to the United Nations. Strategies including using longer-lifespan tech, buying refurbished or remanufactured tech, and making simple repairs rather than replacing where possible, can help address this important issue while also helping reduce costs. Brother, for example, designs products to have a long life span, be easy to refurbish, and also has a nationwide network of service centres where you can repair Brother products including printers, labellers and scanners, reducing waste. But it’s not only electrical devices that are wasted in businesses. Driving waste reduction in your business Reducing what you waste can play an important part in reducing your costs. In this regard, businesses may strive to get external accreditations to demonstrate their commitment to supporting a circular economy. The Carbon Trust’s Zero Waste to Landfill standard is an example of this. It recognises businesses who take the best practice when it comes to waste management, actively diverting all appropriate waste streams from landfill. Printing is one area where firms can make real changes in this regard. According to research firm, Gartner, paper accounts for about 3% of the average company’s expenses2. At the same time, the Resource Conservation Alliance has found that 40% of the world’s trees are harvested to produce paper3. That means measures to reduce unnecessary printing can have a positive impact on both the environment and a firm’s bottom line. That can include quick and simple but effective actions, like setting up printers to use double-sided printing as a default. Pull printing is another useful way to reduce waste. If you print a document on a device that does not have pull printing functionality, it will come out of the machine right away, as soon as you press print. With pull printing functionality, keeping print jobs in a safe virtual queue. The job stays there until the user who 'pushed' it to print arrives at the printer and confirms they are ready to get their printouts by inputting a PIN or password, or by tapping in with an NFC-enabled ID card or mobile app. The device then releases or 'pulls down' the information for printing. People frequently send documents to print before realising there’s last minute changes required. This stops those documents being unnecessarily printed, meaning waste is drastically reduced. Software like Brother’s Secure Print+ also means that potentially sensitive documents aren’t left lying around for everyone to see and creating a security risk. However, only 40% of businesses currently use pull printing, which represents a missed opportunity for the remaining 60%. Energy efficient technology The energy sector is the biggest single contributor to global emissions, responsible for more than a third of all the greenhouse gasses that cause climate change. So, anything we can all do to work more energy efficiently can only help the planet. For instance, Brother printers automatically power down when not in use. This is a simple solution that has a positive impact on energy usage. Choosing energy-efficient technology and using cloud computing where possible to reduce reliance on energy-hungry on-site servers can deliver measurable cost reductions too. Tech manufacturers always try to make their products more eco-friendly and energy saving, so when the times come to upgrade your tech, it’s a good idea to look for product certifications that show good standards have been followed. When you acquire new equipment, measuring the power draw of where its used and compare it to what it was before will help to give you a clear image of how efficient it is in comparison. But when it comes to energy reduction, bigger is better and technology is increasingly being applied to save energy on a larger scale.They use advanced sensors to automate things like lighting, heating ventilation, and air conditioning to create more energy-efficient and low-carbon buildings. This approach can save significant running costs for businesses, but it requires a joined-up approach between IT, facilities management and the leadership team. This represents the next step in achieving organisations’ sustainability plans and is an opportunity for IT decision makers raise their profile in the strategic decision making processes with the board, to make an even bigger impact on a business’ bottom line. You can discover how Brother can help you tackle your ESG and cost reduction challenges through our first blog in this series. Sources: 1] https://www.cedara.io/post/how-sustainability-can-benefit-your-companys-bottom-line#:~:text= Prioritizing%20sustainability%20can%20help%20business,environmental%2C%20social%2C%20governance%20initiatives. 2] https://www.linkedin.com/pulse/true-cost-paper-your-business-operations-joe-alvarez/ 3] https://datascope.io/en/blog/how-much-paper-waste-is-costing-your-business/ Business Environment Efficiency Sustainability Skaityti daugiau Environment
